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Case studies of Social Media and its ROI

How far are brands from their customers ? I guess only tapping of your fingers on keyboard. Social media has made the world really closer and easier then it was … Continue reading

October 20, 2013 · Leave a comment

Marketing with Social Media and its ROI

“ROI” – Return on Investment. A simple but most important word. On average, large consumer companies (with an average of $15.6 billion in revenues) will spend close to $19 million … Continue reading

October 12, 2013 · 1 Comment

Working Model and Market condition of RTB – Real Time Bidding

These days, we want everything very very fast. Work should be easier and transparent. RTB is doing all these job for advertisers and marketers. In the first part, we looked … Continue reading

September 4, 2012 · 3 Comments

Outline of RTB – Real Time Bidding

RTB is a data-driven buying model through which ad agencies place auction-based bids for individual ad impressions. This process takes place in milliseconds, allowing agencies to adjust their strategies almost … Continue reading

August 30, 2012 · 11 Comments

Youtube : Entertaining videos or Visual Journalism ??

What do you search on Youtube? Your favorite TV Show? Recorded sport footage? Favorite song? Any other comedy video or NEWS ??? On March 11, 2011, an earthquake registering 9.0 … Continue reading

July 18, 2012 · 2 Comments

Tell a story to a new bird on Social Networks : Qwikstory

We have heard many stories from our Grand papa and mamma, now new bird in our sky will help to boost our imagination. Our chance to tell a story – … Continue reading

July 17, 2012 · 1 Comment

52% of Social Media Budgets Spent on Social Networking

52% of organizations’ social media budgets are estimated to be allocated to social networking, while 13% are spent on blogs, 11% on micro-blogging, and 7% on wikis, per results from … Continue reading

July 16, 2012 · 1 Comment

Moms – The Best Brand Ambassadors on Social Network.

Mothers day is not far away!! Let’s know moms on online social space.. Moms – The best Brand Ambassadors on socnet Moms are the best brand ambassadors than other women … Continue reading

May 11, 2012 · 2 Comments

Facebook dominates social logins and sharing destinations

Online users who opted to use a social network identity has used facebook 45% and google 31% in Q1 2012 for social logins  to speed up registration on sites across … Continue reading

May 9, 2012 · Leave a comment

Mobile social networking touches 35.7%

During the three-month average ending January 2012, 35.7% of US mobile subscribers used accessed a social networking site or blog on their mobile device, up 10.5% from the three-month average … Continue reading

March 9, 2012 · Leave a comment

Hima Chhag

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